What tool can be used to assess the interest in a specific search term over time?

Study for the Google Certification Level 2. Master core tools and features with questions, hints, and detailed explanations. Boost your confidence for the exam and enhance your skill set!

Google Trends is the appropriate tool for assessing the interest in a specific search term over time. It allows users to view and analyze the popularity of search queries across various regions and languages. By entering a term into Google Trends, you can observe how interest has fluctuated over a selected period, indicating whether the search term's popularity is rising or falling. This can be incredibly useful for understanding seasonal trends, public interest in events, or the impact of marketing campaigns.

Other tools like Google Scholar are focused on academic publications and research, providing access to scholarly articles rather than search behavior. Google News delivers current news articles and updates on various subjects but does not provide historical search data. The Explore Tool, typically used in data analysis and visualization within Google Sheets, is not specifically designed for measuring search interest over time. Thus, Google Trends stands out as the best option for this purpose.

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